Kovalenko's Marketing Blog

Inbound, digital, content, social media

Understanding A Lead In Inbound Marketing

Looking for a next topic for updating my blog, I switched my view from social media techniques and online content to a wider topic – inbound marketing. And now I … Continue reading

August 10, 2013 · 6 Comments

What Does Quality Content Mean?

In the beginning of 2013, the internet search leader Google suggested website builders and bloggers to focus more on building quality sites and less on link building. One of the … Continue reading

August 4, 2013 · 2 Comments

What Do We Know About Content Marketing?

As it is known, content is a key in any online activity. You cannot introduce yourself to someone by click or ‘like”, you need to say something or express yourself via words.

August 1, 2013 · 1 Comment

How Infographics Сan Help In Marketing?

Anyone who uses information graphics not for fun, but for strategic business purposes thinks about the impact it can bring into marketing campaigns. Being a part of the online content … Continue reading

July 30, 2013

Types of Infographics and Visualisation

Today my attention is on types of infographics, because there are a lot of them around and it is interesting to understand how they are structured. Web designers, online marketers … Continue reading

July 25, 2013 · 1 Comment

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